The ESG register · EU

Packaging and Packaging Waste Regulation (PPWR)

Requirements on recycled content, recyclability and labelling, with producer responsibility per member state.

Identifier

Förordning (EU) 2025/40 — CELEX 32025R0040

Status

phased

Applies

2026-08-12

Supervisor

Nationella marknadskontrollmyndigheter

Who is covered

Manufacturers, importers and distributors of packaging placed on the union market.

Requirements in the text

• Artikel 6

  Packaging must be recyclable

  Packaging must be designed for recycling and is assessed against the criteria and performance grades the regulation sets. Packaging below the lowest grade may not be placed on the market after the stated date. The design must allow material separation in practice, not only in theory.

  Example — A beverage producer replaces a multilayer label that disrupts PET recycling with a single-layer label, after the performance assessment placed the old solution below the lowest grade.

• Artikel 7

  Minimum recycled content

  Plastic packaging must contain a minimum share of recycled content, calculated per packaging type and manufacturing plant as an annual average. The share differs between contact-sensitive packaging and other packaging, and steps up at the stated dates. The share must be evidenced in the technical documentation.

  Example — A packaging supplier documents 32 percent recycled PET in its soft drink bottles through mass balance certificates per plant and calendar year.

Counterpart in the other regime

• FTC Green Guides · United States · 16 CFR Part 260

Official source — EUR-Lex, förordning (EU) 2025/40 · read 2026-09-01 · Product and supply chain